The Art of Show Card Writing (1922 ed.) (1922) — Hardcover Reprint

? PRINTED ON DEMAND — Please allow 3–4 weeks for delivery

This book is printed one copy at a time when you order it. There is no warehouse shelf of these — your copy goes on the press after you check out. Hardcover binding takes longer than paperback. Please allow 3–4 weeks from order to delivery.

About this book

Fifteen years after the first edition made his reputation, Charles J. Strong returned with this enlarged 1922 Art of Show Card Writing — 262 pages, forty more than the 1907 edition, with new plates, new alphabets, and the benefit of a decade and a half of additional teaching. Where the earlier book founded a generation of card writers, the 1922 edition refined the method: more display alphabets, more layout examples, and a fuller treatment of the color work and ornament that separated the journeyman from the expert.

The structure follows the proven course: brush and pen technique first, then the working alphabets — quick readable hands for price tickets, bold display letters for announcements — then spacing, balance, borders, and the complete finished cards. The 1922 plates show a trade that had absorbed the lettering styles of the postwar years while keeping the discipline of the old school. Strong's voice throughout is the practical teacher's: every lesson aimed at cards that could be lettered fast, read far, and sell goods.

For the serious student, owning both Strong editions means owning the evolution of show-card writing itself — the 1907 foundation and the 1922 maturity, side by side. For sign painters and letterers, the 1922 edition is the richer reference: more alphabets, more ornament, more of everything the working card writer used daily.

The definitive edition of a classic card-writer's manual, enlarged and improved by its master author. For show-card writers, sign painters, lettering students, and collectors.

Details: 6×9" hardcover (case laminate), 262 pages, black and white interior, cream paper.

?? Please read before ordering — about print quality

This is a print-on-demand reprint of a scanned historical document. The pages were scanned from an original 1922 printing, and the print quality of your book reflects the condition of that original scan.

What that means in plain terms: you may see faded text, uneven inking, age spots, show-through from the back of pages, and other imperfections that were in the 1922 original or introduced by the scanning process. These are preserved as-is — they are not printing defects, and they are not something we can fix.

We are not responsible for the condition of the original source material. If you want a pristine modern typeset book, this isn't it. If you want the actual 1922 book with all its character intact, you're in the right place.

Printed on demand by IngramSpark. One copy at a time — no inventory, no waste.