⏳ PRINTED ON DEMAND — Please allow 2–3 weeks for delivery

This book is printed one copy at a time when you order it. There is no warehouse shelf of these — your copy goes on the press after you check out. Please allow 2–3 weeks from order to delivery.


About this book

How to Make Your Window Pay Your Rent: Designs for Window Display and Store Decoration, Hance Brothers & White, 1899. The window trimmer's handbook — back in print.

In 1899 the store window was the merchant's billboard, and the window trimmer was its artist. This book teaches the trade: designing window displays and store decorations that stop foot traffic and open pocketbooks — with the designs, the arrangements, and the showmanship of the 1890s storefront.

The 84 pages are a window into the commercial theater of the era — the ancestor of modern visual merchandising, taught by practitioners. For the sign painter, it is context for the window lettering and show cards of the period; for the advertising historian, it is gold: the moment the storefront became a stage.

The 1899 guide to making windows pay, reproduced complete.

Details: 6×9" paperback, 84 pages, black and white interior, cream paper.


⚠️ Please read before ordering — about print quality

This is a print-on-demand reprint of a scanned historical document. The pages were scanned from an original 1899 printing, and the print quality of your book reflects the condition of that original scan.

What that means in plain terms: you may see faded text, uneven inking, age spots, show-through from the back of pages, and other imperfections that were in the 1899 original or introduced by the scanning process. These are preserved as-is — they are not printing defects, and they are not something we can fix.

We are not responsible for the condition of the original source material. If you want a pristine modern typeset book, this isn't it. If you want the actual 1899 manual with all its character intact, you're in the right place.


Printed on demand by IngramSpark. One copy at a time — no inventory, no waste.

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How to Make Your Window Pay Your Rent (1899) — Paperback Reprint

  • Product Code: BK-HANCE-WINDOW-DISPLAY-1899-PB
  • Availability: In Stock
  • $24.95